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Looking For A Reliable Market Research Agency Partner?

Many advertising and marketing agencies, like yours, recognize the important role market research can play in delivering effective campaigns. However, the comment we always hear from your peers is “All of our customers need to do more market research, but they sometimes don’t realize it or see it as an unnecessary expense.

It is all about ROI. Clients need to see market research as an investment, not an expense, and it is our role to show them how much more they gain or save by investing a little bit of money upfront before making bigger and costlier decisions later.

Including market research in the process of designing marketing strategies and advertising solutions give agencies a competitive advantage. Advertising and marketing agencies that take this approach can:

Add value to their offerings by providing knowledge-based marketing solutions
Provide ROI metrics that really speak to clients’ concerns regarding marketing and advertising investment
Gather insights used as input in the creative process, making it more efficient
Easily explain to clients the rationale behind a creative solution

Relevant Insights can help you gain this competitive advantage by becoming your market research partner when the need arises.

Why choose Relevant Insights as you market research resource?

Actionable research: We provide research insights that can be put into practice and guide business and marketing strategy decisions.

Direct access to senior-level expertise in advanced analytics and best practices in market research: You are guaranteed that an experienced researcher is going to design the study, execute it, and analyze the results.
Turnkey project execution: You don’t have to spend time and energy looking for and managing multiple providers. We will be responsible for:
  • Study Design Based on Business Objectives
  • Questionnaire /Discussion Guide Design
  • Moderator Procurement
  • Focus Group Facility Procurement
  • Sample Procurement
  • Survey Programming
  • Field and Incentive management
  • Data Cleaning and Preparation
  • Data Analysis
  • Reporting

We do it all for you from study design to delivery of actionable insights.

Cost-effective solutions:We have been smart at selecting tools with advanced features that are affordable. We are small enough that overhead is not an issue. We have excellent negotiating skills to get the best deal when external resources are needed.
Flexibility and sense of urgency: Changes in the market or within an organization could lead to changes in the objectives and scope of a research project. We adapt quickly as the situation dictates. In the changing economic landscape, many organizations need to make decisions quickly and we are up to the challenge to deliver research results as fast as you need them.
Niche market and broad market: We conduct research in the general population, but if you are interested in marketing to Hispanics, we can also help you to learn more about them. Do you need to do international research? We can manage that, too.

To know more about Relevant Insights market research solutions contact us at 817.494.2364 or

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Our Clients Say...

Relevant Insights research revealed distinct market segments with individual characteristics that have helped guide our strategy on how to invest resources to improve customer satisfaction and drive growth.

Sarah Gustafson, VP Business Analytics
US Auto Parts Inc.
Member of:
Certifications

  • Minority Business Enterprise (MBE), National Minority Supplier Development Council (NMSDC)

  • Women Business Enterprise (WBE), Women’s Business Enterprise National Council (WBENC)

  • Historically Underutilized Business (HUB), State of Texas

  • Disadvantaged Business Enterprise (DBE), North Central Texas Regional Certification Agency (NCTRCA)

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